Apply for the Coca Cola Ascend – Leaders in Training Programme 2026. Explore requirements, duties, benefits and how to apply before the 30 November 2025

Coca Cola Ascend – Leaders in Training Programme 2026: Full Guide, Requirements, Duties, How to Apply & Benefits

Coca-Cola Beverages South Africa (CCBSA) has opened applications for the Coca Cola Ascend – Leaders in Training Programme, a high-impact development opportunity aimed at shaping the next generation of business leaders across Africa. With a closing date of 30 November 2025, this programme is one of the most prestigious graduate opportunities in the FMCG sector.

If you are an ambitious graduate who wants to grow, lead, and make a real impact within a global organisation, this is the perfect career launchpad. This detailed guide breaks down everything you need to know about the Coca Cola Ascend – Leaders in Training Programme—including requirements, responsibilities, skills needed, application tips, and career benefits.

Overview of the Coca Cola Ascend – Leaders in Training Programme

The Coca Cola Ascend – Leaders in Training Programme is designed for graduates ready to start their leadership journey within Coca-Cola Beverages Africa (CCBA). As the eighth-largest Coca-Cola bottler globally—and the largest in Africa—CCBA is a powerhouse in the beverage industry, employing more than 14,000 people and distributing international and local brands to over 800,000 customers.

CCBA operates in 14 African countries, including:
South Africa, Kenya, Uganda, Tanzania, Mozambique, Namibia, Ethiopia, Botswana, Zambia, Lesotho, Eswatini, Malawi, Comoros, and Mayotte.

The Ascend Programme prepares selected graduates for future leadership roles by offering structured learning, rotational exposure, skills development, mentorship, and meaningful project involvement. This is not just an internship—it is a career-defining opportunity for young talent eager to shape the future of Coca-Cola in Africa.

Why the Coca Cola Ascend – Leaders in Training Programme Matters

Leadership development programmes in global organisations are extremely competitive and highly valued, and Coca-Cola’s Ascend initiative stands out for several reasons:

1. It provides real, high-level exposure

Participants rotate through key departments such as Operations, Commercial, Supply Chain, and Support Services, giving them a full picture of how the business works.

2. It builds future leaders—not just employees

The programme includes coaching, leadership training, feedback sessions, and mentorship from experienced managers.

3. It offers practical project experience

Graduates contribute directly to CCBA’s major business priorities, gaining hands-on leadership skills.

4. It accelerates long-term career growth

Most participants continue into full-time roles, leadership tracks, and specialised business functions.

5. It opens doors across Africa

Because CCBA operates in multiple countries, high-performing graduates can progress across different markets.

What You Will Gain from the Ascend Programme

If selected for the Coca Cola Ascend – Leaders in Training Programme, you will experience:

1. Rotational Learning

You will move across various business functions, which may include:

Operations
Logistics & Supply Chain
Commercial and Sales
Human Resources
Finance
Marketing
Manufacturing
Support Services

This exposure allows you to understand how each part of the company contributes to CCBA’s success.

2. Leadership Capability Development

The programme offers structured leadership courses focusing on:

Problem-solving
Decision-making
Team management
Emotional intelligence
Strategic thinking
Communication and stakeholder engagement

3. Coaching and Mentorship

You will be guided by experienced leaders who provide continuous feedback and support as you grow.

4. Real Impact Projects

Graduates work on high-value business initiatives that improve processes, enhance performance, or support business transformation.

5. A Culture Built on Integrity and Curiosity

The Ascend Programme is designed to develop leaders who are courageous, curious, ethical, and customer-focused.

Key Duties and Responsibilities

If you join the Coca Cola Ascend – Leaders in Training Programme, you will be expected to:

1. Participate Actively in Rotational Assignments

Each rotation is structured to give you maximum learning and real business exposure.

2. Tackle Business Challenges

Use analytical and problem-solving skills to support teams in delivering strategic outcomes.

3. Collaborate with Cross-Functional Teams

Work with different business units on shared projects, ensuring effective teamwork.

4. Demonstrate Leadership Potential

CCBA values initiative, ownership, and the ability to lead through influence.

5. Embrace Continuous Learning

Seek feedback, pursue stretch assignments, and adapt quickly to new environments.

Skills, Attributes, and Behaviours CCBA Expects

The Coca Cola Ascend – Leaders in Training Programme is designed for individuals with strong potential. CCBA looks for graduates who demonstrate:

Behavioural Attributes

Embrace change and feedback with confidence
Stay optimistic, curious, and accountable
Collaborate well in diverse environments
Maintain composure under pressure
Show resilience and adaptability

Core Competencies

Impact Driven: Can deliver results in new and challenging situations
Fast-paced Performer: Thrives in dynamic and unpredictable environments
Influencer: Motivates and guides others
Challenge-Seeker: Enjoys taking on new and varied tasks
Independent Worker: Pursues excellence with minimal supervision
Empathetic Leader: Understands and supports colleagues
Inclusive Mindset: Fosters belonging and openness

Minimum Qualifications and Experience Required

To be eligible for the Coca Cola Ascend – Leaders in Training Programme, applicants must have:

Qualifications

A minimum undergraduate degree (completed within the last two years)

Experience

Involvement in campus or community activities
A proven track record of leadership roles or responsibilities
Good proficiency in English
Basic working knowledge of MS Office applications

This programme is ideal for graduates who are passionate about leadership, innovation, and making an impact within the FMCG industry.

Location and Job Details

Company: Coca-Cola Beverages South Africa
Programme Type: Internship / Leadership Development
Reference Number: CCB251111-1
Location: Countrywide (South Africa)
Closing Date: 30 November 2025

How to Apply for the Coca Cola Ascend – Leaders in Training Programme

Here is a step-by-step guide to help you prepare a strong application:

1. Prepare Your Documents

You will need:

Updated CV
Certified copy of your ID
Certified copy of your degree certificate or academic record
A short motivational statement (if requested)
Contactable references

2. Visit the Coca-Cola Beverages South Africa Careers Portal

Search for the job title:
“Ascend – Leaders in Training Programme”
using reference number CCB251111-1.

3. Complete the Online Form

Fill in all personal details, upload documents, and ensure your contact information is correct.

visit official website and apply : https://ccba.graduate.erecruit.co/candidateapp/Jobs/View/CCB251111-1

4. Assessment and Interviews

Shortlisted candidates may be invited to:

Psychometric assessments
Online or in-person interviews
Leadership and problem-solving evaluations

5. Final Selection

If successful, you will receive a formal offer and onboarding details.

submit-coca-cola-ascend-leaders-in-training-applications/

Tips to Stand Out as an Applicant

Because the programme is highly competitive, you should strengthen your application with the following:

1. Highlight Leadership Experience

Mention roles such as:

Team leader
Tutor
Peer mentor
Student representative
Campus club leader

2. Showcase Achievements

Academic awards, community involvement, project leadership, or outstanding performance can help you stand out.

3. Demonstrate Curiosity and Courage

CCBA values graduates who show initiative and are not afraid to take on new challenges.

4. Submit a Clean, Professional CV

Make sure your CV is well-formatted, concise, and focused on leadership and impact.

Career Paths After the Programme

Graduates who complete the Coca Cola Ascend – Leaders in Training Programme can pursue careers such as:

Operations Manager
Supply Chain Specialist
Commercial Manager
Sales Representative
Quality Controller
Human Resources Coordinator
Marketing Analyst
Production Supervisor
Finance Analyst
Business Development Consultant

Many participants continue into long-term managerial roles at CCBA or other leading FMCG companies.

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Conclusion

The Coca Cola Ascend – Leaders in Training Programme is one of the best graduate opportunities in Africa for young people who want to build strong leadership skills and make a meaningful impact. With structured learning, mentorship, rotational exposure, and real business projects, this programme serves as a launchpad for future leaders.

If you are driven, curious, determined, and ready to grow, this is the perfect opportunity to begin your leadership journey.

Start preparing your application today and take your first step toward shaping Africa’s growth story with Coca-Cola.

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